Sometimes the articles you see in the paper or your favorite magazine look like news, but did you know that companies are able to place “sponsored” posts in your favorite spots that look just like editorial content? How do you spot real news versus “sponsored” posts and should you use that marketing tactic to get more eyes on your brand? Let’s find out in this episode…
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Sam has a demonstrated history of working in the public relations and communications industry. Skilled in Media Relations, Corporate Communications, Adobe Photoshop, Marketing, and Marketing Strategy. Strong entrepreneurship professional with a Bachelor’s Degree focused in History & Film from University of California, Los Angeles.
Focused on content strategy, public relations, reputation management and social media, Marin specializes in connecting brands with media, influencers, shareholders and advocates through insight-driven engagement strategies.
A skilled public relations practitioner with an in-depth knowledge of the media, Marin has garnered attention for her clients in international, national, local, and vertical media outlets; including TIME, NPR, TODAY and Business Insider, among others.
A former Wall Street bond trader; Brian has 17 years experience covering business news and trends, particularly in the financial, health and sciences, Internet and technology, political and career management sectors.
He is an established business writer whose byline has appeared in dozens of top-tier national business publications, including Time, MSN Money, The Wall Street Journal, CNBC, The Street.com, Yahoo Finance, CBS Marketwatch, and many more, I’d like to present my credentials as a contributing writer/editor for your company.
Kimberley Brown is a seasoned PR and communications professional with 17 years of experience. She has a strong track record in executing strategic plans that result in a broad-range of publicity and media coverage for clients. Kimberley previously worked as a PR Manager for BellSouth Corporation, Cox Communications and for several PR agencies.
Everyone has a story worth sharing, that’s where Megan comes in. A natural storyteller, Megan specializes in marketing, copy and media relations with years of experience creating fresh web copy, blogs & social media posts, and strategic content planning to kickstart brand strategy.
With more than a decade of experiential launching marketing campaigns, Beno is the strategic director of experiential marketing and market activations. He has worked with national media and consumer products brand including NBC/Universal, Fiji Water, Espin Bikes, Ford Motors and many others.
Ronjini is the CEO/Founder of The Silver Telegram. A strategic PR and Media Relations expert of 16 years, Ronjini started The Silver Telegram in 2011 to meet the growing PR needs of tech-based startups. Ronjini began her career at the height of the tech boom, going from Silicon Valley to Silicon Beach and everywhere in between supporting successful media campaigns on a global scale. Ronjini has worked extensively with startups and national brands alike that include companies like Aftershokz, BMW, CCP Games, CJ Games, HyreCar, Keynote Systems, T-Mobile, Qentelli, RadPad, Red Vines, Spikesource amongst many others. She published her first book focused on DIY PR in 2018, the PR Playbook to provide a guideline for startups, small businesses and entrepreneurs to create thoughtful and effective PR campaigns.
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